KLAOSD light luxury children's products, the fashion era under the consumption of upstart

As just emerging in recent years, consumer fashion, light luxury carries more than just the pursuit of fashion for consumers, but also a yearning for quality of life. KLAOSD keep up with fashion, precision positioning luxury. KLAOSD focuses on promoting the concept of "light luxury" brand new life for consumers. "High-end, simple, quality, British" sensory experience. It is in the brand culture, the British "knight spirit" as the blueprint depicts a new "elite culture." This is a sharing of life attitude, a quality of life concept of communication. What KLAOSD really wants to bring to people is not only the change of people's dress concept, but also the idea that their own brand culture can lead a revolution in the concept of quality life. Looking at the market environment as a whole, the rising consumption of light luxury has something to do with changes in social formation. Japanese management scholar Kenichi Ichi said in his book that after the economic globalization, the "middle class" will gradually disappear and many people become middle and lower Class, and these people require a little more "sense of luxury," so "affordable luxury" or "luxury" is the mainstream of future consumption. Because, KLAOSD put forward in the product performance is different from luxury and fast fashion brand new "light luxury" design. Focus on product design, fashion and practical integration, with particular emphasis on consumer product experience, higher quality workmanship, the relative "fast fashion" and "luxury" is the essence of both the new design trends . Social change, people's consumer demand is changing. These changes have made the glory of luxury, but also created a "fast fashion" model of success. Light extravagant appearance, but also from a "change" word. Not to mention how its future success, this new wave of fashion, but also enough to allow us to see the charm of fashion changes. But no matter which consumer fashion, can give consumers a different feeling of life, will eventually be remembered, this is the fashion sense of existence, as a child's luxury goods, KLAOSD will eventually be remembered.

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