A set of magnetic underwear priced at 780 yuan, claimed to treat breast hyperplasia and kidney deficiency—would you believe such a thing? On October 17, Miss Liu called the reporter to complain, revealing that she had been lured into buying two expensive "magnetic undergarments" at a beauty salon, which she now fears may be harmful. The reporter decided to investigate further.
**1. Public: Impulse to Buy Two Sets of Underwear**
Miss Liu is a member of the Beauty & Beauty Club near Guangsha Village, South College of Changsha. Not long ago, the club invited experts for free breast examinations, and Miss Liu rushed over. After the check-up, the expert told her, “Your breasts show severe lobular hyperplasia. If left unchecked, it could develop into breast cancer.â€
Following this alarming statement, the salon’s beautician introduced two sets of so-called "magnetic undergarments"—one labeled as “Beauty of Health†and the other as “Beautiful Babyâ€â€”claiming they could treat breast hyperplasia and reshape the body. Under pressure from the "experts" and the beauticians, Miss Liu bought both sets, each costing 780 yuan.
After returning home, she felt uneasy and searched online for information about "magnetic underwear." She found numerous complaints and realized the product descriptions were vague and unconvincing. "Most people aren’t sure if these undergarments are even certified," she said. The salon couldn’t provide any official proof of their medical benefits, leading her to believe she might have been deceived. Due to concerns about potential harm, she hasn’t worn them yet.
**2. Expert: No Medical Effect, Some People Should Be Cautious**
Are magnetic undergarments really effective? The reporter consulted Shen Yiwen, the Secretary-General of the Changsha Beauty Salon Industry Association. “Not really,†he replied immediately. “These undergarments are just regular underwear at best. They’re not proven to have any medical treatment effects.â€
According to reports, the actual effectiveness of magnetic undergarments falls far short of what is advertised. There are currently no national technical standards or test results for such non-selective, body-sculpting products. In particular, there are no professional guidelines for magnetic film undergarments.
“Moreover, magnetic undergarments can be harmful to some people,†said Luo Quan, a doctor at a hospital in Changsha. “The magnetic strength in most health products isn't sufficient to make a real impact. Worse, strong magnetic fields can be dangerous for pregnant women, the elderly, or those with weak health. They may even cause harm, especially for people with pacemakers.â€
**3. Consumer Association: Don’t Be Misled by False Advertising**
“The claim that a product has medical effects without proper evidence is considered false advertising,†said Li Jingliang, Secretary-General of the Hunan Provincial Consumer Council. He advised consumers to file complaints through the 12315 hotline.
“Dealing with these high-priced items is more complicated,†the 12315 staff admitted. “There’s usually no official materials available for such products.â€
“Consumers should be careful and avoid being misled by exaggerated claims,†Li Jingliang added. These high-priced products often target older adults and women, using special features to attract buyers. He urged people to purchase only what they truly need.
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