Seven wolves who took the Real Madrid team who gilded

From the historical practice of past sponsoring companies, the unique attention resources of sports marketing will indeed bring about an economic phenomenon that accelerates the development of the company; if the company can combine its own development strategy, it will seek the best spirit of the event. The combined point, through the planned market operation, will greatly improve the company's brand image.

The Real Madrid team, one of the most influential clubs in the world, has attracted countless attention everywhere. Smart business people also realized that there are enormous business opportunities behind this sporting event. After the giant Chinese seven-women wolves won the first prize in sports marketing from Real Madrid sponsored events, they again became the only designation for Real Madrid’s China in 2005. Clothing sponsors.

In this regard, seven wolves general manager Zhou Shaoxiong told the author that seven wolves as an innovative clothing company, but little known abroad. It is an easy way for companies to go global in their efforts to get companies to go abroad and go to the world as soon as possible.

It is not difficult to see that business operators have realized that there are powerful magnetic field effects in sports events, whether they are advertising effects or corporate brand awareness. If you have a good opportunity, you can raise the brand value of your company to a higher level by developing a series of creative marketing activities.

Zhou Shaoxiong, general manager of Seven-Wolf, thinks that the marriage between the company and the Real Madrid team should be said to be the former through the sports marketing into the internationalization, the latter through the marriage with Chinese companies to achieve the localization of the brand, it can be said that the second cooperation, make them On the road to globalization, we have taken a step further.