BENBO2006 autumn and winter new product launch will soon open

A fashion event for urban men is about to be staged
The 21st century is a consumer age of individualized publicity and demand segmentation. Each consumer group will focus on its own needs and consume its own brand. A stylish urban man needs both internal and external cultivation. A well-fitted external image can instantly demonstrate the man's taste and demeanor.
As the leader of fashion casual men's wear, Germany BENBO is designed for 25-35-year-old urban elite men who pursue self, fashion and passion, reflecting the high quality aesthetic and taste of urban men. Fun, work, social and life attitudes. BENBO creates men's lifestyle through products, and urban men get a kind of spiritual ownership and approval from products, and become the “nobility” in men’s clothing.
Bin Bao believes that urban men are the mainstream people in the society and they are elites in the industry. They are refreshing and elegant and also fashionable. They are both gentle and polite. They lead a city's fashion culture and lifestyle. Therefore, BENBO combines the urban men's work, social, and life attitudes in reality to launch three series of “Fashion City”, “Upstart Classic” and “Popular Campaign”. In autumn and winter of 2006, BENBO made a new interpretation of men's elegance. A fashion event for urban men's interpretation will be staged at the Garden Hotel in Guangzhou on April 22nd. At this time, professional foreign models will present BENBO's collections. BENBO's "New Connotation • New Proposition".

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