The 17th Shenzhen Trade Fairs Interview with the original design brand Jane Maple Heron founder Wang Dongxia

After three days of baptism, Shenzhen Trade Fair ended today, Xiao Bian just want to ask tired? No, can only be said to benefit greatly, each exhibition is not only an exhibition so simple, but also get to know a lot of like-minded friends and partners, which makes people forget the busy three days. Beauty Network reporter during the exhibition also had the honor to interview the exhibitors influential company - Shenzhen Jane Dan Feng Clothing Co., Ltd. Next we come together to understand Jane Danfeng clothing and its brand Jane Maple it.

第十七届深圳服交会专访原创设计品牌简丹枫鹭创始人王冬霞

Beauty Network: Wang Hello! Glad you can accept our interview, say hello to you first.

Wang: Hello everyone

Beauty Network: I believe we can not wait to know you want to know Jane Maple clothing, Wang, please brief with everyone under Jane Maple it!

Wang total: Jane Dan Feng Feng apparel was established in 2013, is a design, production and sales as one of the main company. At present, the development in the whole country is mainly the cooperation with some local brands. For the country's retailers and wholesalers docking products directly with our company, but also to join the agency to do this one task.

Beauty Network: Jane Dan Feng entrepreneurship has five years, that the current Shenzhen Jane Dan Feng clothing in the country how to develop it?

Wang: Because of our brand's own time is not long established, at present in Jiangxi, Hunan, Zhejiang, northeast, Hubei, Fujian and so on are not bad.

Beauty Network: a steady rise in brand development, then our latest product design concept is like?

第十七届深圳服交会专访原创设计品牌简丹枫鹭创始人王冬霞

Wang total: Our design concept of the brand mainly to the simple design of the wind, most of the fabric to cotton and linen-based fabrics, promote the return to nature, simple life as the theme!

Beauty Network: The exhibitors of the brand is also very much, then our brand this exhibitors, what are the highlights?

Wang: For the traditional business of garments, this year we opened a few new businesses. One is a hand-painted dress, the hand-painted is a "bergamot" of Tibetan culture. We all know that art and fashion are not separated from one another. Therefore, we are cooperating with some domestic artists and hand painting this piece. In addition, we also integrate the embroidery techniques of ethnic minorities. Since most ethnic minorities are located in remote areas, it is very regrettable that these techniques can easily be lost. Therefore, we want to pass on this piece of intangible cultural heritage. At the same time also with some Hmong people in cooperation, the Miao embroidery process added to the clothing. Then we are customizing this one, because not to say that minority ethnic style is suitable for everyone, we are now doing clothing is for the general public, including work and leisure can be worn. If you simply add the national wind this piece may not be very suitable, so we have opened up a special request for custom this business.

第十七届深圳服交会专访原创设计品牌简丹枫鹭创始人王冬霞

Beauty Network: We Jane Danfeng clothing is very unique and artistic. That we show theme is "cross-border integration and exquisite fashion", then what is your a fashion attitude?

Wang total: fashion attitude is for me, I think fit for their own fashion, rather than blindly follow the trend. I think we can put the popular factors, the second design into their own style, suitable for their own is a trend, is a fashion attitude.

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