SEPHORA Sephora Grand Opening of Hangzhou Baida Store

November 3, 2006, Hangzhou. After the successful trial operation, SEPHORA, the world's leading cosmetics retailer under the French LVMH Group, opened its first store in Hangzhou and Hangzhou Baida Store today. This indicates that SEPHORA is gradually realizing its “acceleration” strategy: With monthly acceleration of at least one new store, the retail network has rapidly expanded to include second- and third-tier cities such as Hangzhou and Ningbo, achieving a total of 12 stores nationwide by the end of 2006. .

SEPHORA

It is reported that SEPHORA, the first store on the first floor of the Hangzhou Department Store, is its 8th store in China. It will continue the global unified black and white store style and bring together more than 60 kinds of domestic and foreign brands including skin care, make-up, and perfume. And its own brand. The store will also cooperate with the SEPHORA China Online Store to form a positive online and offline interaction and bring beauty to more Hangzhou consumers.

SEPHORA beauty bar

Talking about the opening of stores in Hangzhou, Mr. Sephiora Sephora, Asia and China president, was very excited. He said: “Hangzhou Top 100 is the first store of SEPHORA in a second-tier city. We are very excited to be able to take the first place with SEPHORA. In Hangzhou, a city full of charm and vitality, the fashion consumer groups at SEPHORA are mature and individualized, and SPHORA hopes to help customers easily understand their own needs and create fashion in SEPHORA by allowing them to freely explore and experience in the store. Feel more fun in the space and get more fashion information."

SEPHORA perfume wall

SEPHORA Sephora was founded in 1969 in Limoges, France. With more than 550 stores in 14 countries, SEPHORA is the only global cosmetic retailer to succeed in Europe, the Americas and Asia. Since entering the Chinese market in April last year, SEPHORA currently has 4 stores in Shanghai, 3 stores in Beijing and 1 store in Hangzhou. By the end of the year, there will be at least four new stores of Sephora Sephora, which will be located in Ningbo and Shanghai respectively. In the European and American market, SEPHORA has always been the best place for consumers to understand the latest products and receive fashion and beauty information. In China, SEPHORA brings the same philosophy: open shelves, giving customers free choice and trial atmosphere; free skin testing, make-up, manicure services; new product trials; SEPHORA scorecards provide a wide range of value-added services; professional Beauty Consultant (BA) is familiar with each product's characteristics, provides targeted advice based on customer needs, and guides them to find the best brand and product!

Paris Evolio store

Paris Ottoman Store

Paris Champs Elysées

Sephora Shanghai Huaihai Store

Colorful shop

SEPHORA China Store

Sephora Hangzhou Baida Store: First Floor, Hangzhou Department Store, 546 Yan'an Road, Hangzhou

Sephora Shanghai Huaihai Store: No. 629 Middle Huaihai Road (near Sinan Road)

Sephora Shanghai Gubei Store: 268 Shuicheng South Road (Gubei Carrefour)

Sephora Pudong Shanghai Store: 168 Lujiazui West Road (1st floor, Super Brand Mall)

Sephora Shanghai Xujiahui Store: 1000 Jiajiabang Road

Sephora Beijing Guomao Shop: Shop NB128A, Lower Floor, China World Trade Center, China International Trade Center, No.1 Jianguomenwai Avenue, Chaoyang District, Beijing

Sephora Zhongguancun Carrefour Beijing: Underground 28 & 29, Zhongguancun Square, Beijing

Sephora Beijing Wangjing Store: First Floor, Beijing Hualian Department Store, No. 33, Guangshun North Street, Beijing