Business promotion spells colorful theme wedding school teacher's day to make a gimmick

The promotion of "Golden 9 Silver 10" in Qingdao kicked off the morning news of the Big Screen. As August is about to go by, "Golden 9 Silver 10" has opened. Yesterday, the reporter visited the consumer market in Qingdao and discovered that the Mid-Autumn Festival promotion that has been launched more than one month in advance has entered a white-hot phase. Not only the Mid-Autumn Festival, in the "Golden September" business prepared a large number of promotional topics: wedding, school, children, teachers' day has become a gimmick to engage in activities. It is foreseeable that this September island city consumer market is expected to continue its booming supply and sales.

Wedding economy has started in July and August with hot weather, wedding dresses are too hot. Therefore, July and August are the traditional off-season wedding season. Because of this, the cool weather in the month of October has always been the wedding season. Yesterday, the reporter learned from the major star-rated hotels in the island city that almost every weekend in September has one to three wedding services. Some hotels have two or three couples to hold weddings at noon, regardless of the reception capacity of the hotel and the number of ceremonies rushed by the hotel. Full load.

In this wedding boom, department stores and consumer sites also saw business opportunities. Yesterday, reporters saw shopping malls such as Yuexi Kelai Shopping Plaza and McKayle on Zhongshan Road, and several shopping malls held wedding-related promotions. Suits, shoes, bedding, household items, and appliances all participated in wedding promotion. Some also launched a one-stop shopping activity for new homes and were welcomed by newcomers. In a certain brand of shoe cabinets, men's and women's leather shoes for wedding use were introduced. The purchase of women's high-heeled shoes plus 99 yuan will receive a men's shoes of the same paragraph. This will be enough for "marriage and love".

Teacher's Day continues the "Economy of Schooling"

"The mobilization of school equipment" and "Schoolbag XX yuan to bring home" ... ... Along with such promotional slogans, merchants joyously ushered in the climax of the summer economy. By the end of August, primary and secondary schools will have to start school one after another. The schooling economy has already been stirred up. The reporter learned from Weishan Sheshan Department Store that a few days of school promotion had been carried out. Schoolbags, clothing, footwear, hats, food, and daily necessities gradually became popular. The manager of the mall told reporters that different age groups pay attention to the promotion of goods. For example, parents of primary school students pay attention to stationery, school bags, and shoes, parents of middle school students pay attention to clothing, food, electronic products, etc. High school students and college students in residential schools still need to purchase faces. Pots, towels, cups lunch boxes, trolleys and other supplies.

GOME's 3C product sales department also made rough statistics. Since the summer, students have become the absolute main consumers of mobile phones, electronic dictionaries, mp5s, and psps; in Apple products, high-end products such as iPhone, iPad, and computer have been used by parents. It is 80% for children to buy. "Currently, the school economy has come to an end." The person in charge of the mall said that many of the shopping malls in the closing stages of the summer shopping season are students who wait and see in the store for a long time. They don't give gifts, as long as the most affordable price.

After the beginning of the school year, Teacher's Day will "take over." The reporter saw in a number of shopping malls that the teachers' day cards, stationery, and 3C products were already on the counter and became sales highlights. In order to highlight the atmosphere of Teacher's Day, some products are garlanded with flowers and attract many customers.

"Children's Photography" The highest number of RMB 10,000 reporters found that the children's consumer market is getting bigger and bigger, and the more detailed it is, the more they have already had a rivalry with the adult market. In addition to the growing number of baby-to-be-infant stores, children's clothing and children's photography businesses are all ready to perform in September.

At a children’s photography base in Yulin Park, the reporter saw that, although it was not the weekend, there were a lot of families with children taking pictures. The price of children's portraits ranges from a few hundred yuan to a thousand dollars, and even to ten thousand yuan. The reporter asked if it was found that thousands of packages can only shoot more than 20 photographs, and the price is not lost in adult portraits. “To commemorate the children, the parents are happy to pay for the money.” The staff member said that the photo shoot for the children on the occasion of the birthday is a majority. (Reporter Liu Wenjian reports)