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Speaking of O2O mode, I believe many people do not yet know what is going on. Bear B Bitch brand children's clothing now on this new model to join the agents to explain. First of all, what is the O2O model? In fact, B Bear Boo has posted on the official website an article entitled "Bear B Qi share: O2O replace clothing" channel + marketing "model" article, the article on the O2O mode, the concept of a simple Introduction. Bear B Bitch now give us to join agents explain in detail. O2O is an acronym for Online To Offline in English. It means that we use the offline business opportunities (that is, sales of franchisees in stores) with the Internet to make the Internet a front-end for physical store transactions. The key to the O2O business model is finding consumers online and bringing them to the reality store. It's a combination of payment patterns and creating a flow of traffic for shop owners (also a "discovery" mechanism for consumers), enabling off-line purchases. Here, I believe many franchisee friends began to understand what the O2O model is. See here, our children's wear agents may want to join: I joined the children's clothing, mainly online business, have their own a store, some of the online model is not for me. In fact, in the future business, there will be no obvious line of offline and online, but the line with the offline combination. After joining a children's wear brand, in order to make their own shop in the area known, popular, in addition to online marketing, but also the need for online publicity. Above all of these, our children's clothing franchisees who seem to feel very faint, so please pay attention to the surrounding shopping malls, hotels and other places, is not there have been micro-channel swept promotions. You visit a buy Network, is not it possible to buy a lot of cheaper prices than the physical store ah? These are specific O2O mode of use. In fact, we use the network platform and tools to expand the larger children's clothing market, the key depends on our joining agents have not found this opportunity to find out whether to implement it. In the next article, Bear B Qi will introduce the advantages of O2O mode and some platform tools for joining agents.
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